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What Barcodes Will I need?


Get your products ready for Amazon UK by following these steps.


When listing and selling a product on Amazon or other online platforms, it is necessary to include a product identifier, such as a GTIN, UPC, or EAN barcode.

Retailers, such as Amazon, utilize barcodes to identify details about individual products listed on their website or in-store. To obtain a barcode number, registration with GS1 UK is necessary. Once acquired, codes must be generated. This article will clarify the distinctions between GTIN, UPC, and ASIN and when each is necessary for Amazon shipping.

Barcodes for products are managed and allocated by GS1. To use barcodes, companies must first assign the corresponding numbers to be included in the codes. These numbers are known as GS1 Identification Keys. The necessary steps for assigning codes to your products are as follows:


  • Obtain a GS1 Company Prefix from GS1 UK
  • Get your company's prefix, then assign ID numbers to your products or services. 12 GS1 Identification keys allow for standard identifiers to be assigned to products, documents, and locations.
  • Choose the best barcode type for your product.
  • Choose a barcode size that guarantees it can be scanned. We offer labels in this size for easy printing.
  • Ensure barcode label is visible and protected during placement.

What Type Of Barcode Do I Need

In the world of Barcode Labels, there is no one-size-fits-all solution. Different barcode types serve different purposes, making it crucial to choose the right one for a successful outcome.


  • Consider using GTIN barcodes, such as EAN and UPC barcodes, if you require a barcode to be scanned at a retail till. These types of barcodes are often the most suitable option for this purpose.
  • If you need to include serial numbers or expiry dates in your barcode, GS1-128 is the ideal option.
  • If your product is sold on Amazon, it is necessary to obtain an ASIN (Amazon Standard Identification Number), which Amazon will generate for you upon receiving your GTIN.
  • Consider adding a barcode, such as ITF-14, to the outer packaging for better tracking and scanning capabilities in a logistics setting.

What is the meaning of GTIN?

The Global Trade Item Number (GTIN) is a series of numbers, typically 12, 13, or 14 digits in length. These numbers make up a barcode that can be scanned and found on products sold globally.


Depending on the product and location, GTINs may include a UPC (Universal Product Code), EAN (European Article Number), or an ISBN (International Standard Book Number).

Learn about EAN-13 codes!

EAN codes are a universal system of identification used on products worldwide. These codes consist of a unique combination of letters and numbers, typically 12 or 13 digits, displayed in a scannable barcode. The elements that make up an EAN code include:


  • A two-digit country code
  • A five-digit manufacturer code
  • A freely selectable sequence of digits
  • A check digit (the check digit is the 13th digit)

The quality of the EAN codes printed on products is critical for accurate, error-free scanning at checkouts.

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